A woman standing in a jungle pool under a waterfall

Was made to makeyour beach days better.

Shaped by a
tropical state
of mind.

A Jeddawi brand inspired by the spirit of summer, VILŌ is a lifestyle brand for those who feel most alive under the sun & in the water.

VILŌ is about embracing the little things, expressing your individuality, and carrying a free spirit wherever life takes you.

Two vintage photos: dancers in yellow dresses and a banana tree
The collection · Unique & sustainable pieces

Beach Towels

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The towel wrapped around the waist on the sandShop the towel
The towel on a boat seat with the sea behindShop the towel
The towel over the shoulders by the seaShop the towel
Close-up of the zipped pocket with the Vilō tag
The details

Thoughtfully
Designed

A hidden pocket for your essentials, secure zipper and premium cotton — made for longer beach days.

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  • Hidden pocketfor your essentials
  • Secure zipperskeeps your items safe
  • Premium cottonsoft & absorbent

Because simple done well is hard to find

Sun, salt & slow days.

Consciously made in limited runs